Wednesday, 16 May 2012


Connection & Contribution … Important Success Factors

  
Every opportunity that you have in Life is waiting for you in a Mind in existence of some person. J.P Morgan.

There are huge numbers of businesses competing; leaving no stone unturned, to take the businesses to the ultimate heights of the set desires. Innovative approach & uniqueness; being peak concentrated points today; are in focus by most of the influential businesses. Hard work and effective leadership are other crucial points not to be ignored. But what is it, that’s still required to be successful? “You cannot have success alone.” answers J. P Morgan.  If you understand people, you understand business. If you can connect to more people, you can get more business.



It has been said, "You are only as strong as your Rolodex." Nowadays, computers and software have substituted Rolodex. The more influential you are in building networks, the more effective you become in establishing a strong business.

What is a business success?

Running a successful business comprises strategies inclusive of focused approach with a sound organizational structure under profound leadership taking care of each essential attribute to have sound establishment not ignoring strong networking. It’s awesome to maintain this focused and determined approach in businesses but there’s a minute difference in conversion of staying focused on business strategies to being focused on “I” factor that alienates us from people present around us. The “I factor” emerges with an extreme absorption on focusing what “I” want to do and achieve. Resultantly, one forgets surrounding people whereas; its people’s contribution that leads us to comfort and security to develop personally and professionally. A successful business approach is to create balance in following business strategies and developing effective human connection.

Why is Connection Important?

Human connection is so vital being sixth essential human need that it’s absence imbalances the rest. A successful business requires balance between networking and focused business approach. It is a two-way process. By giving to those in our network, we are more likely to obtain from our network. Every networking connection has at least four beneficiaries: you, your organization, the person with whom you are networking, and his/her organization. Business connections are like a web, each interaction links you to another part of the web ultimately leading you to the wider network.

How to establish a successful connection?

A healthy connection requires giving and contribution that is not something that you do so evidently. It can be; the way you move & talk to the world and interact with people, that causes magnetism; it can also be an inspirational attraction. Establishing good connections count what do you give? What do you contribute? Giving is not just a donation, it can be a good compliment, smile, praise, being honest, being real, says J.P. Morgan. Thanks to the social media, mobile technology and the ever-expanding internet, that’s made it far easier to bond with people around.

Maribeth Kuzmeski; founder of Red Zone Marketing LLC, which consults to Fortune 500 firms on strategic marketing planning and business growth; narrates some inspiring tips about building meaningful connection as;

  1.  Improve your social networking skills
  2. Remember; it’s quality, not quantity
  3. Be a voicemail non-conformist
  4. Build your own “Harvard Network”
  5. Create your powerful connection list
  6. Leverage your connections
  7. True connections happen eye to eye
  8. Make amends when you mis-connect


It is essentially important to be yourself while networking. Believe in your work, in your organization, in yourself. If you don’t, how can others? As a good networker, your goal should be to identify the need and to help your new contact find a solution. Acknowledge, praise and deflect it to others who are involved in helping you to be successful.  Keep in contact with people around you, resultantly, before you know it, you will have a fully functioning business network of connections.

A strong human connection revitalizes and inspires your energies so effectively to which a German philosopher, Johann Gottfried describes as;

Without inspiration; the best powers of the mind remain dormant. There is a fuel in us which needs to be ignited with sparks.

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